Harley-Davidson and Tuscany Motor Co are going to Barrett-Jackson to launchthe first Harley-Davidson edition GMC truck in history. The Scottsdale, Arizona auction takes place on January 11, 2020 and while it won’t be up for bid, you can see it up close.
“Fans have long hungered for a limited edition GMC truck that celebrates their passion for Harley-Davidson motorcycles,” said Jeff Burttschell, Vice President, Tuscany Motor Co. “Working closely with Brad Richards, Vice President of Styling and Design at Harley-Davidson, we created a fantastic truck worthy of the Harley-Davidson name. For the first time in history, it will be possible to rumble down the road in a V8 powered Harley-Davidson edition GMC truck.”
“Harley-Davidson and GMC are two of the most recognizable and admired American brands in the world,” said Jon Bekefy, General Manager of Brand Marketing at Harley-Davidson, Inc. “We’re proud of the new Harley-Davidson edition GMC Sierra. It truly reflects Harley-Davidson’s passion for giving committed riders new ways to share their affinity for the brand and for riding.”
Additional edition-specific components that add to the aggressive look of the truck include, custom tuned BDS suspension lift with upgraded Fox shocks, 35” all-terrain tires, lighted power deploying running boards with unique integrated rocker trim, custom fender flares, functional fender vents, front bumper redesign with integrated LED light bar, custom design Harley-Davidson grille with Bar & Shield insert, replacement functional Harley-Davidson designed induction style hood, rear bumper redesign with custom exhaust ports, Harley-Davidson tailgate appliqué, color-matched Harley-Davidson inspired tonneau cover with debossed Harley-Davidson bar and shield logo, carpeted bed mat with Harley-Davidson logo, Harley-Davidson floor mats, Harley-Davidson door entry sills, custom accent color door, dash and steering wheel trim.
Under the arrangement, Tuscany will provide the GMC Sierra and manufacture the interior and exterior components under Harley-Davidson’s direction. The 2020 Harley-Davidson GMC will be available for delivery to the retail public at select authorized GMC dealers beginning February 2020. GMC dealers and the retail public can also reserve their vehicle by visiting here or calling (817.769.4720).
Tuscany Motor Co. since 1988 is the leading provider of specialty trucks. Tuscany enjoys bailment pool status with General Motors, allowing the company to order vehicle chassis directly from the OEM. Tuscany is one of General Motor’s largest volume producers in the personal-use luxury truck segment. Tuscany is the designer and manufacture of the Black Ops, Badlander, ZRX Off Road, Shelby, and FTX brands. Learn more at TuscanyAutomotive.com.
HARLEY-DAVIDSON, HARLEY, FAT BOY, and the Bar & Shield logo are among the trademarks owned by H-D U.S.A., LLC. The Harley-Davidson trademarks as used on the trucks by Tuscany Motor Company are reproduced under license.
Since 1903, Harley-Davidson has fulfilled dreams of personal freedom with an expanding range of leading-edge, distinctive, and customizable motorcycles in addition to riding experiences and exceptional motorcycle accessories, riding gear and apparel. Learn more about how Harley-Davidson is Building the Next Generation of Riders at www.harley-davidson.com.