Morgan Hill, CA based company Kodlin USA Inc. has partnered with Brands That Shine to improve their
education and training of the US Dealer Network.
In addition to Kodlin’s North American distributor Harddrive, Kodlin has recently signed a distribution
agreement with Janesville, WI based distributor Drag Specialties. The assignment of Brands That Shine
also adds the on the ground support necessary to give dealers and distributor sales reps the tools to drive
incremental sales with the Kodlin product line.
Jessica, owner of Brands That Shine, and her team will travel the country while directly representing
Kodlin at dealerships and industry events.
Positive Influence
Holger Mohr, President of Kodlin USA says: “I was always impressed with Jessica’s passion for the
Powersports Industry, Parts & Accessories and for Sales and Marketing in general. Her positive attitude,
great dealer network and knowledge of all levels of the distributor’s sales organization as well as her
professional work attitude are a perfect addition to our team”.
Jessica ads that “I am looking forward to working with the Kodlin team and to educate hundreds of reps
and dealer staff about the product line. While headquartered in the US, we know the Kodlin roots are in
Germany and that they have an uncompromising focus on high-quality engineering and manufacturing.
That gives my company the confidence to only promote the best quality products you can find on the
market and the dealer will see minimal to no returns because Kodlin products don’t fail.”
What started as a line of M8 Softail oriented products has grown into the lighting, suspension, body and
controls category for Touring, Sportster S and even Pan America models. Kodlin USA is going to continue
to grow their product portfolio. Look forward to a visit from Brands that Shine making sure your
dealership can turn this into incremental sales.
About Kodlin USA Inc.:
In 1984, sparked by Fred Kodlin’s vision of creating custom bikes represented in a way the world hadn’t
seen before, Kodlin Motorcycles was established. Pushing the boundaries of what a motorcycle can be,
the Kodlin name has built a reputation for original bike building, cutting-edge product design and highquality manufacturing. Now available worldwide, Kodlin USA co-founders Len Kodlin and Holger Mohr
have created a hybrid of accessories and design – inspired by both American and European influences.
Kodlin accessories have distinct fit, form and functional characteristics not found on the market today. See all the motorcycle accessories here.
About Brands That Shine
Brands That Shine was created in early 2017 with a passion for delivering excellent brand representation
to distribution and dealer partners. Spending most of each year visiting dealers directly and traveling
with distributor sales reps; it is the explicit goal to provide exposure and helpful information with the
purpose of growing market share of the brands represented. Brands That Shine can also be found
supporting brands at any relevant trade shows, rallies, and racetracks. BTS covers all Powersports
segments including Street, V-Twin, Offroad, ATV/UTV/SxS, PWC, E-power and Marine products.
