Tucker Powersports, with a significant sponsorship and huge presence on the show floor, will use AIMExpo 2023 to help dealers launch into the 2023 riding season. Tucker will highlight the newest products from its twelve owned-brands, showcase programs to support its 7000+ dealers and offer some fun with its sponsorship of the AIMExpo Industry Party.
The company will have an expansive “campus” on the show floor, featuring Tucker’s brands, as well as a special section for products which are offered exclusively through Tucker.
Getting Branded
Tucker brands such as Kuryakyn, TwinPower, ProTaper, FirstGear, DragonFire Racing, QuadBoss and Answer Racing will use AIMExpo as the first public showing for their newest products. The company’s brand experts will be sharing detailed information on the design and development of new accessories and riding gear and will be working with dealers to help them prepare their dealerships to meet consumer needs in 2023. Many of the Tucker brand managers will make presentations in the Tucker display each day.
There are more new products coming from Tucker partners including “new to the USA,” Forcite Helmets and “new to powersports,” Segway products, along with numerous other items distributed by Tucker.
AIMExpo has invested heavily in the show’s E-Bike Pavilion and Demo Ride area, and Tucker products will be a big part of the show. On Wednesday, the focus will be exclusively on Tucker’s E-Power portfolio of products in that space. Experts from Fantic Bicycles and UBCO adventure bikes will be there to assist riders as well.
Dealer attendees will be the first to hear the latest news from the show’s New Products Showcase and will have a chance to learn more from their Tucker Rep, all of whom will go through extensive product training in advance of the show. Those same dealers will be able to take advantage of Show Specials offered only to dealers in attendance at AIMExpo.
High Times
Tucker dealer support programs will be highlighted at the show as well. Tucker University, the company’s online training program, will be available at the show to assist with registration, course options and updates.
The fun happens on Wednesday night, when AIMExpo throws the Industry Party powered by Tucker, which is the biggest social event of the year for the powersports industry. All attendees and exhibitors are invited to enjoy great food and drink and step away from business conversations to enjoy the company of the wonderful people in the powersports industry.
“We’ve worked hard to provide Tucker dealers with everything they need to be prepared for the Spring selling season,” said Tucker’s Director of Business Development Jamie Kempinski. “Our team and the staff at AIMExpo are committed to making this the best show ever.”
AIMExpo 2023 runs from Wednesday, February 15 to Friday, February 17 at the Las Vegas Convention Center. Dealers can register to attend here.
