Indian Motorcycle joins forces again with International Female Ride Day (IFRD), a globally synchronized ride day celebrating women riders and their passion for riding. The 15th-annual event returns Saturday, May 1, on six continents in over 120 countries. This year’s theme, #FocusFemaleForward, emphasizes the goals of IFRD. Among them, encouraging new women to ride while shining a light on the diverse participation of women who already ride.
Since its inception, International Female Ride Day shines the spotlight on women riders and women in powersports. Over the last decade, female ridership has increased significantly, and the future of motorcycling for women grows continuously.
Participation in IFRD is easy— “Just Ride!” Women around the world can celebrate the day by simply getting outside to ride their motorcycle. Riders can also take part in the digital celebration by sharing photos of their rides on social media using the hashtags #IFRD2021, #FocusFemaleForward and #InternationalFemaleRideDay.
In addition, Indian Motorcycle dealers throughout the country will celebrate IFRD with their local riding community. All dealers will be offering free Indian Motorcycle-IFRD co-branded neck gaiters, while many dealers around the country are coordinating group rides on May 1. Riders should call or visit their local dealer for more information.
Visit the IFRD website to learn more, including ways to participate, helpful tips for preparing your ride and photo inspirations from previous years. For more information on Indian Motorcycle visit IndianMotorcycle.com and follow along on Facebook, Twitter and Instagram.